How To Win Campaigns: Communications For Change by Chris Rose

How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure.

Publisher:	Routledge
Year:	2010
Binding:	Paperback
ISBN:	9781849711142
Condition:	Good

Note: This image is from a stock photo and may differ from the actual cover.

SKU: 1596137
Location: Non Fiction