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Kmart's Ten Deadly Sins by Marcia Layton Turner
Kmart's Ten Deadly Sins by Marcia Layton Turner
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'News that discount giant Kmart was filing for bankruptcy in early 2002 sent shockwaves through the retail community. How could a brand as widely recognized and firmly fixed in our cultural lexicon be teetering on the brink of extinction? Depending on who you talk to, Kmart's fall from grace can be attributed to any number of factors. In the first in-depth examination of Kmart, author Marcia Layton Turner reveals the real reason behind Kmart's troubles - bad management - and discusses how the large personalities and even larger dreams of Kmart's misguided leaders played a significant role in transforming this once profitable retail titan into a bankrupt behemoth.' 'Kmart's Ten Deadly Sins spins an intriguing tale of the missteps and miscalculations of a retail giant which once had the industry in the palm of its hand, and foolishly let it all slip away. Interviews with financial analysts, former employees, and industry observers, coupled with in-depth research of SEC filings, news report, and background data, paints a clear picture of exactly how Kmart management's thinking emerged as well as what went on behind the scenes - and why.'--BOOK JACKET. This 2003 John Wiley & Sons Hardback is in good condition.
ISBN: 9780471435938 SKU: 1404197 Note: Any image shown is from a stock photo and is not the actual book.
SKU: 1404197
Location: Business
Location: Business
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