Shampoo Planet by Douglas Coupland

20/20 Foresight: Crafting Strategy in An Uncertain World by Hugh Courtney

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Global market strategist Courtney describes a way for businesses to compensate for the high level of uncertainty in the modern marketplace. In this approach, each aspect of the decision-making process is tailored to the level of uncertainty faced. The text is based upon a study of the strategy problems faced by more than 100 companies as well as a review of the academic literature. c. Book News Inc. This 2001 Harvard Business School Press Hardback is in Very Good condition.

ISBN: 9781578512669 SKU: 1232291 Note: Any image shown is from a stock photo and is not the actual book.